Beth Boen has more than 30 years of experience in sales, marketing and customer service. She is an award-winning marketer. She is also a professional trainer and customer experience consultant. Beth loves helping people build long-term, loyal relationships that produce quality connections in their business that lead to lifetime customers and endless referrals. Beth helps people do this through her thoughtful blogs and training curriculum. Members of SHE Leads Group have access to more in-depth business development training through presentations at meetings from Beth, her curriculum, and guest trainers. In addition to being the Founder of SHE Leads Group, Beth has had a training and consulting business, The Voice Customer Experience, that she started in 2005.
Dress for Success
We've all heard the phrase, "Dress for Success". In a new norm of virtual meetings and people working from home, does "Dress for Success" still apply? My opinion is it definitely does, because first impressions still matter and how we dress can affect our productivity.
In a world of Zoom meetings, people have become overly comfortable showing up in sweats, hair disheveled, no makeup, possibly even looking like they just rolled out of bed. Know your audience. Maybe it is a meeting with co-workers and everyone shows up that way. But what if you are showing up like this to a virtual networking meeting and there could be new people you are meeting. If the meeting was in person would you show up in sweats, no make up and/or with bed head. Absolutely, not. First impressions still matter and a business colleague recently told me that 76% of negative first impressions are never reversed.
Secondly, studies done have indicated people are more productive when they are dressed for work. I didn't believe this, so I did a little experiment. On my work from home days when I had no Zoom meetings I showed up with casual clothes, no shoes and all comfy. I was productive, but not nearly as productive and focused as when I dress for work and even put on shoes. I noticed that when I was dressed for work, I actually wanted to work longer and I was definitely more productive.
Dressing for success at home probably is a bit different that wearing a suit and heals, but I believe showing up in business casual clothes, hair and makeup done and shoes on make me more productive. What do you think?